The world has always been obsessed with foreign beauty trends, from French minimalism to 12-plus step Korean skin routines (aka K-Beauty), which have dominated magazines and blogs for years. But with 2020 well underway, it’s time to start looking for skincare solutions a little closer to home.

Forget the sheet masks and time-consuming routines: the newest beauty trend to hit our sandy shores is a celebration of all things Australian. It’s called A-Beauty, and it’s about quick, easy and effective skincare that will give you naturally glowing skin in the blink of an eye.

What is A-Beauty?

A-Beauty is more than just beauty products made by Australians. It embodies a laid-back, light-hearted way of life, and an approach to skincare that is no-nonsense, and just a little bit playful. As most of us are too busy to spend 15 minutes on our skincare routines, A-Beauty is the no-fuss approach which wards away unnecessary ingredients and complicated regimes and instead encourages #skinthusiasts to get back to basics with their skincare.

Simplicity is key

A-Beauty is a back-to-basics approach to self-care and is all about perfecting a routine that works hard, so you don’t have to. While it’s always essential to have a solid at-home skincare routine, it’s also worthwhile considering in-clinic treatments. A monthly Microdermabrasion can work wonders at improving skin at its most basic level, removing dead skin cells and stimulating collagen production in the skin tissue itself.

Microdermabrasion is not only an excellent maintenance treatment for normal skin, it’s also a desirable option to treat acne and signs of premature aging. Treatments like this will deep clean your pores, making your skincare regime more effective in the long-term.

Native ingredients

From Kakadu plums to finger lime and eucalyptus extract, Australia has some of the most stunning plant life in the world, making it an excellent source for skincare ingredients. Try Australian Skin Clinics’ own piece of A-beauty, with the Balense skincare range which is filled with high levels of antioxidants and vitamins. For example, Balense’s Jojoba Exfoliating Cleanser is supercharged with superior anti-aging and protective benefits that will not only deep-clean your pores but also leaves your skin smooth, hydrated and squeaky clean.

Through a range of different treatment options and a tailored at-home product plan, Australian Skin Clinics dermal technicians are there to support you through every step of your A-beauty journey. Visit your local Australian Skin Clinics for a free skin analysis and consultation or check out our latest promotion here.